September 11, 2023 |
Proenza Schouler designers Jack McCollough and Lazaro Hernandez showed their SS24 collection at the headquarters of Phillips auction house. Not simply chosen for its glass floor-to-cealing windows, and vast white interiors, but because the twosome have created an artwork that will be auctioned at Phillips, estimated to go for somewhere up to $15,000. Cha-ching. A rendition of the work, a sketch of the pair’s initials, made an appearance in the collection as a new monogram for the label – quietly finding itself across sweaters and leather belt bags. Elsewhere, the designer proposed light-as-air, pleated chiffon frocks, string vests and bleached easy-going jeans.
Building a cohesive dialogue with last season’s Proenza Schouler collection, McCollough and Hernandez cleverly brought forward a slew of delightful design codes. Like wipe-clean leather frocks, or strong-shouldered, monochromatic tailoring, as seen on musician Weyes Blood, who also created the score for the show. An embellished skirt seemingly made of shards of glass proved a highlight, as did elevated parkas, low-strung trousers and hairily-good bags – prepped and primed to dress the label’s loyal New York customer.
Photography courtesy of Proenza Schouler.
