October 14, 2022 |
Ten Craves is our online series that rounds up all the best product launches and must-know fashion happenings week in, week out.
SUNNEI BEGS THE QUESTION: WHO IS JOE BOFFER?
At Sunnei’s SS23 catwalk, a plain off-white baby tee cropped up with bronze sequins that spelt, “Joe Boffer.” But who the hell is Joe Boffer? Surprisingly, it’s no one; only a meaningless play on words. However, “Joe Boffer,” when rearranged actually reads “job offer” – the prevailing buzzword floating around Palazzina Sunnei headquarters as of late. It was a phrase so abundant in the vocabulary of fashion folks, that a team member asked who Joe Boffer was, meaning “the person everybody kept mentioning”, just for laughter to erupt from the group. Soon, Joe Boffer became a rather lighthearted inside joke at the atelier, because those of us who work in this peculiar industry know that the answer to, “what do you do for a living” is a lot more complicated than usual. Formed from trivial, unidentified phrases and extended task explanations, the neologism is far from self-explanatory. At this moment in time – in this miniature bubble of an industry – everything is acceptable; are you a stylist-slash-graphic designer-slash-brand founder? How about the “Head of Fashion” or a “Free-Lance” like other Sunnei shirts suggest? Who knows; maybe today you’re Joe Boffer. Shop here.
SONG FOR THE MUTE REVEALS ITS STRATOSPHERIC SS23 COLLECTION
Does anyone remember the terror of Y2K? Well, that’s what inspired Song for the Mute’s SS23 edit. Comprising a series of distinct narratives, from fears of technological supremacy to speculative fantasies, the collection was named 1999, reflecting on the collective hysteria and uncertainty that surrounded that transitional moment in history with the gift of hindsight in the label’s pocket. So, creative director Lyna Ty channelled the existential precarities of the turn of the century into the intricate threads of blurry, cinematic styles: think coated canvas overshirts, bias-cut satin slip dresses, film-covered totes in xenomorph black, oversized textured knits speckled like static screens, metallic humbug swirls and hexagonal grid patterns on leather and denim and extraterrestrial distressed sweaters for sci-fi heroes.
ASHISH ENLISTS BLUEBELLA TO LAUNCH A LIMITED-EDITION LINGERIE LOAD
Luxury lingerie label Bluebella and London-based couturier Ashish have come together for a high-octane collection of sexy keepsake pieces. Composed of silky slip dresses, delicate body jewellery, embellished hoodies and bedazzled bras with matching knickers, it’s a glamorous, sprinkling and spirited selection for the boudoir. Shop now.
WASTE YARN PROJECT TURNS TONAL
Parisian knitwear brand Waste Yarn Project (WYP) sees its genderless One&Only collection take on tonal colourways this season. Browns, blues and greens graduate from light to dark before founders Siri Johansen and Sebastan Maes tapped a colour wheel of fortune to determine what tonal mixtures and blocking techniques would be put to use. It’d be remiss not to mention too, that WYP’s unique knits are all hand-done by manual machine using surplus yarn. Available now.
PHIPPS GOLD LABEL VINTAGE HITS BROWNS
Spencer Phipps, the upcycling designer behind Gold Label Vintage just launched a collegiate themed capsule collection created exclusively for Browns Fashion. It’s an expertly curated and customised 17-piece collection featuring all-American workwear labels like Lee, Levi’s and Carhartt WIP among others. Shop now, to be the coolest kid in school this winter.
“CREATE NOW, CREATE NEXT” IS THE NEW CONVERSE CAMPAIGN CHAMPIONING SELF-EXPRESSION
Executive music produced by Tyler, The Creator comes an electric new campaign and accompanying film from Converse. Tapping into 20 creatives from around the world, including Vince Staples, Honey Dijon, Shai Gilgeous-Alexander and Turnstile to name a few, the campaign is called Create Now, Create Next and champions self-expression seamlessly. What’s more, in a bid to elevate and express the attitude of Converse’s collective and creative community even more, there’s a playlist of 10 tracks from the campaign – spanning hip hop, rap, afro punk, Latin, Indian, K-pop and punk beats – that’s available on Converse’s Spotify channel.
TAG HEUER POWERS UP WITH NINTENDO
Ready, steady, speed! Tag Heuer has just put the pedal to the metal with a new MarioKart collaboration with Nintendo. At the heart of the two timepieces available, adrenaline, speed, competition and victory reside and each icy wristwatch on offer is a limited-edition collector’s item celebrating the classic eSport as well as its IRL counterpart – Formula 1 division racing. Super Mario motifs are rife throughout as both literal depictions and as monograms or emblems. Available from 20 October 2022, the Tag Heuer Formula 1 X Mario Kart Limited Edition Chronographs will be sold exclusively in TAG Heuer boutiques and on its e-commerce sites, as well as at select retail partners.
THE LOUBI SHOW II SCALES THE EIFFEL TOWER
Two weeks ago, Christian Louboutin presented The Loubi Show in the centre of the City of Love – lighting up the Eiffel Tower’s Gustave Eiffel Room located in its heart. Now, following the success of this first outing, the maison presents The Loubi Show II which featured a dance show and live musical performance to unveil the SS23 women’s collection once again.
MATCHESFASHION TAKES ON FRIEZE
MatchesFashion has always celebrated pioneers across fashion, culture and the arts, so it’s no surprise that for this year’s Frieze Festival, the retailer is playing host to an engaging programme of events. If that doesn’t excite you, its partners surely will. For one thing, Michèle Lamy’s Michmatch café is hosting delectable breakfasts throughout the week, dubbed ‘Eggs With Hun’, with a bespoke menu composed by Isis Neal, the former third executive chef at starlet sitdown Les Deux Cafes. Brazilian-Lebanese fine-jewellery designer Nadine Ghosn is hosting an exclusive pop-up at 5 Carlos Place too, from Monday 10 October to Saturday 29 October. The Kvadrat/Raf Simons home accessories collection is installed on location for four weeks as well. Additionally, the Arcade at Frieze London features gaming machines that offer the chance to win one of five special prizes daily. On Saturday 15 October, a brunch With Christopher Kane and A Vibe Called Tech is set to put on an intimate discussion with A Vibe Called Tech founder, Charlene Prempeh and creative director, Lewis Gilbert, to discuss collaborating with Kane’s eponym and its creative director, Tammy Kane. Learn more.
SCHOLL TAPS HONEY FUCKING DIJON FOR FABULOUS WOODEN FOOTWEAR
Two Chicago-born visionaries have just launched a trio of fabulous wooden footwear styles and trust us, we’ll be wearing them all season and then some. From Scholl and DJ-musician-producer Honey Fucking Dijon, Scholl’s most iconic wooden sandal, the Pescura, is infused with Dijon’s rule-breaking energy and the design language of the 70s. With a retro-feel, the clogs, sandals and heels will take you from the beach to the club and back again. Plus, while this drop is entirely black, there’s another one in the works. Maybe it’ll evoke the rainbow? Either way, this is an invite to unleash your inhibitions in style. HFD x Scholl is available for pre-order now.
ACNE STUDIOS X KERO BOOTS WERE MADE FOR WALKING
Back for a victory lap, Acne Studios and Swedish heritage brand Kero have just launched another capsule footwear collection and this time, we’re buying them all. Based on Kiro’s Sami ‘beak’ shoe, which uses calf hide and a natural tanning process to create, the new nomadic rendition is slightly taller, slightly bulkier flatform sole slip on. As boots, or shearling slippers in either black, cognac brown or embellished white. Shop now.
Top image courtesy of Honey Fucking Dijon x Scholl.
