Street Smart: Dan Boulton Photographs Fila’s AW20 Collection

Trackies, trainers, logos: They are the holy trinity of youth culture. Every generation reinvents the look to suit itself. With its roots in technical sportswear, Fila – founded in the Italian Alps over a century ago – has ridden each successive wave. The 2020 version leans into performance outerwear but with a graphic, streetwear twist. Photographed here in Issue 52 of 10 Men, the brand’s AW20 collection is a masterclass of ace anoraks, slick cargo pants and the sort of fleeces, bum bags and gilets that look just as good on the street as they do up in the mountains. Perfect for piste or park life: this is how we dress now.

Photographed by Dan Boulton, styling by James Sleaford. Taken from Issue 52 of 10 Men – COMMUNITY, BELONGING, UPLIFTING – available to purchase here.

fila.co.uk

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