September 10, 2022 |
The Fendi Baguette’s place in pop culture history was solidified as soon as it came lodged under the arm of Carrie Bradshaw. It was Sex and the City that propelled the Silvia Venturini Fendi-designed bag into a global icon in the early aughts, and fittingly, Sarah Jessica Parker joined the likes of Kim Kardashian and Kate Moss on the front row of the brand’s behemoth NYFW catwalk last night celebrating the Baguette’s 25th anniversary.
It was the show’s impact on heightening the success of the noughties It bag that enticed Kim Jones to venture to the Big Apple for the celebration. He was keen not to produce a “traditional” anniversary collection, writing in a post-show release: “it’s a celebration of a time, of the moment the Baguette became famous. I relate that time to a sense of freedom in excess and fun – both qualities the Baguette possesses.”
Jones has continually proven himself a maestro of stadium-sized collaboration, and this was no different. A capsule collection by Marc Jacobs followed Jones’ own outing, which within it included a co-sign from Tiffany & Co. The jewellery titan lent its robin egg blue to a series of Jones’ designs, alongside glittering special edition Baguettes with plenty of bling.
Throughout, Jones cleverly matched a series of new Baguette iterations with a slew of ready-to-wear pieces perforated with their own Baguettes, be it tiny versions plonked onto caps, gloves and woolly socks, or hoodies and cargo skirts with pockets which doubled as bags.
The whole thing was tail-ended with a phenomenal procession from Jacobs, who borrowed the XXL, streamlined silhouettes of his most recent collections to step foot into the Fendi universe – crafting giant furry hats and even reinterpreting his own logo to read ‘Fendi’.
Though it was of course Linda Evangelista who provided the real showstopper, joining Jones, Jacobs, Delfina Delettrez Fendi and Silvia Venturini-Fendi to take a bow, making her catwalk comeback wearing a Tiffany blue opera coat and a silver Baguette as arm candy. Fashion loves its “moments”, but this felt truly monumental.
Photography courtesy of Fendi.
