August 29, 2018 |
What do you wear to that long overdue Pineapple studios jazz dance class? The new Calvin Klein Performance collection, of course. The simplistic, hyper-practical and sleek reproductions of classic sportswear pieces shift the conversation of activewear into a very chic direction. All the gym/dance studio essentials are stripped back to the bare minimum – monochromatic colourways, clean branding and a lack embellishments are forming a new/old way of dressing for action. For the brand’s AW18 outing, a group of very fit and very talented models, dancers and athletes (literally) jumped in front of the camera, portraying the BODIES IN MOTION from the campaign’s title. Brazilian babe Gracie Carvalho, American gymnast Charlotte Drury and ballet dancer Calvin Royal III are all here to remind you that you can barely touch your toes. Who said sports bras are not sexy? The CK Performance make us rethink all the preconceptions about sportswear that we ever had. All of a sudden, black and white stirrup leggings sound like a solid investment piece. That’s what Calvin Klein does to you…
