September 21, 2021 |
KNWLS is smoking hot. Literally. The brand is a go-to for the Kardashians, Jenners and Hadids of the world, and since the South London label last showed a collection, Beyoncé, Nicki Minaj and Dua Lipa have all co-signed too.
Ever since the brand first showed at Fashion East in 2017, designers Charlotte Knowles and her partner Alexandre Arsenault have christened a return to hyper sensuality. Their clothes are bold, brash and woven with utilitarian elements which make their corsets feel like armour. Protective and utterly sexy: it’s a concoction that has been a profound success.
The brand’s SS22 collection cranked up the heat. Dubbed Adrenaline, the look of the season was cowboy-meets-queen of the Harley Davidson, if she was happened to be sat front row at a Roberto Cavalli show in the 2000s.
Models stalked a Central London car park in figure-hugging leather flares that looked like they’d been chewed up by a motorcycle’s tyre; handkerchief dresses which danced liked flames; and all the underwear-y elements which have made the brand a best seller on SSENSE.
As the brand expands, so does its focus on accessories, and hot pink python boots and jewellery cascading in stones – created by Marco Panconesi – really made for pulse-racing stuff. You better catch your breath, KNWLS has no signs of slowing down anytime soon.
Photography courtesy of KNWLS.
