Aside from the clothes, the first thing you remember from a legendary fashion show is its soundtrack. Inside 10 Magazine Issue 74, we spotlight 10 musicians and sound engineers who are adept in masterminding catwalk scores that have gone on to become certified fashion moments in their own right. Next up, Pascal Moscheni.
With his ongoing collaboration with JW Anderson, Moscheni has crafted highly impactful catwalk musical moments and put music at the heart of the show experience.
Pascal wears shirt and tie by MANGO, trousers by DICKIES, shoes by PRADA, sunglasses by PROJECT LOBSTER
What does music bring to a fashion show?
An extra flavour to the recipe, another ingredient, an important one, but without the others in the show it wouldn’t work as well. Sometimes it works subtly in the background, creating an atmosphere, while in other moments it takes centre stage.
What’s your approach to creating a fashion show soundtrack?
I am always very aware that I am catering for the vision of another creative and have to enhance their world and the concept of their show. I see myself as a tool they can use to extend whatever ideas or emotions they want to transmit through sound from the moment people enter until they leave [the space].
How do you work with a designer?
I allow the designer to set their own workflow. Some designers like to meet 48 hours before the show and bounce ideas during fittings with the looks and models live. Others like to do it weeks in advance. I personally don’t mind [either approach]. For me, it’s important that I understand and get along with the designer.
Which track or artists have you used the most?
I’m not sure I have ever repeated a song across different shows. But I do tend to work with certain record labels frequently or producers who send me promos and unreleased material. Usually, I tend to dig into the more underground or independent labels. But I really like it when I have the chance to compose music from scratch for a show.
What makes the perfect finale track?
Whatever makes more sense for that moment and space.
What musical fashion show moments stand out for you?
One of my faves was for JW Anderson and his collaboration with Michael Clark. I loved what we created for that show, it was seamless. I also really liked a Helmut Lang show I did in NYC.
What music genres define you?
It’s more a question of a vibe rather than genres… it has to feel good and resonate with me. That can be reflected by any type of emotion, up, down or in the middle. It’s like food in a way, either you find it tasty or you don’t, but there isn’t one dish that can define me.
What’s one fashion show you wish you’d created the soundtrack for?
There are so many amazing shows right now. But maybe one in a unique place, like when brands do the resort shows in outstanding locations. Or maybe when McQueen introduced the painting robots for SS99.
Which designer has the best musical taste?
Certain designers have always related their world to certain types of music, like Raf with techno for example and Hedi with rock or Vivienne to punk… yet I’m not sure who has the best taste? I wouldn’t mind meeting him or her. In general, I do feel like designers enjoy music very, very much and have good sensibility for it.
If you could only save three records from your collection, which would you choose?
I have too many musical mood swings to stick to three records for the rest of my life. I get anxious thinking about it!
Taken from 10 Magazine Issue 74 – MUSIC, TALENT, CREATIVE – on newsstands now. Order your copy here.
THE MUSIC MAKERS
Creative Editor GARTH ALLDAY SPENCER
Text PAUL TONER
Portrait MIRANDA MAKAROFF