Gucci Bloom is back for another round, new and improved. It’s the third and final chapter of the fragrance by Alessandro Michele and Alberto Morillas, this time titled ‘Gucci Bloom Nettare Di Fiori.’ They’ve taken the original scent and created a Chypre Floral version, which upon our trusty google searching relates to the name of a group of perfumes that are composed of citrus top-notes and mossy basenotes. Whatever it is, we love it. It has become the official new scent at Ten Towers. We’ve decided this is the scent of summer. As for the campaign, Alessandro’s angels Petra Collins, Hari Nef and Dakota Johnson are still living their best lives. Shot by Glen Luchford they’ve moved on from the Gucci garden and rooftop and into an apartment filled with overgrown plants and flowers. Gucci in Bloomland. They’re hanging out, lounging in literal bloom. For those fragrance fanatics we have the lowdown. The top notes consist of ginger and rose, the middle of jasmine, rangoon creeper and tuberose and the base from musks, patchouli and osmanthus. Mhm mhm. Do with that info what you will, we personally are dousing ourselves in it. It’s the life of a Gucci girl, wearing Nettare Di Fiori, feeling fabulously floral and in a state of total tranquility.
