If debutants went to raves they might wear Sportmax SS23. The collection riffed on the swags and drapes of old school gowns but reimagined them for acid house aficionados. Bustle-back satin skirts were worn low-slung on the hips, with psychedelic crop tops to show acres of midriff. That look was also shown as unisex – a first for Sportmax.
Eras collided. Full, fifties skirts were worn with oversized T-shirts bearing trippy motifs that brought to mind experimental album covers. Satin negligées were peeled down like dungarees, jackets fit more like cardigans with some deliberately rucked-up at the fastenings. Classic didn’t get a look in. Twinset? The Sportmax version came as a psychedelic print maxi T-shirt, with matching flares. It matched the mood: youthful and experimental.
Photography courtesy of Sportmax.