Inside 10: Founder and Creative Director of MGSM, Massimo Giorgetti, Joins Ten Men at Home

Knock-knock! Who’s there? Step into the world of some of our favourite fashion men as they relax at home. Kick your shoes off at the door and we’ll give you the full tour. Highlights include collectable ceramics, architectural plants, modernist sofas and stunning art, all garnished with handsome looks from the AW21 collections. Designer, creative director and founder of MSGM, Massimo Giorgetti, is up next on our list, wearing all MGSM.

What’s your most prized possession?

“My family, although I would not call it a possession, but it’s certainly the thing I prize the most: My husband Mattia, my two dogs Pane and Coda, my extended family of relatives and friends, who are always by our side. There’s no place I can’t call home if I have them with me.”

What dream item would make your home all that more special?

“I’m an eager art collector and always looking for new artists to fall in love with. I’m always looking for that special piece that can transform the way a space looks and feels and that I can keep looking at without being bored. In my Milanese apartment, that would be the big painting by Brian Calvin that welcomes guests in the living room, as well as my favourite Alighiero Boetti piece and the beautiful furniture by Borsani along with Tecno – a personal obsession. But I also can’t help thinking about the metallic-covered monolith by Duccio Maria Gambi that I just installed in the garden of my Alpine chalet. It’s a one-of-a-kind piece that completely reshapes the surrounding space. Collecting art is the biggest satisfaction, joy and pride, something I’ve always devoted myself to, and there’s a lot of amazing and affordable art for anyone to discover.”

What’s the key to keeping your humble abode a happy one?

“Colour! And love: love in the process of thinking and creating a space, love in the things you put inside it, love in the people you share it with. A happy space is a space that’s open to others.”

Photography by Diego Diaz. Keep your eyes peeled for more inductees to our Ten Men at Home series. Taken from Issue 54 of 10 Men – BOLD & BEAUTIFUL – is out NOW. Order your copy here.


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