Louis Vuitton Launch New ‘Series 7’ AW17 Campaign

First thoughts: Jaden Smith has been making all types of gains. Which makes sense, because he’s just released a new track called Batman, in which he plays a white clad version of that well known vigilante beefcake. But before we get completely sidetracked by Christian Bale’s Batman bod, let’s remind ourselves that this is all about Louis Vuitton, and more specifically, their new Series 7 campaign release, shot by fashion hall-of-famer Bruce Webber. The campaign is all about the industrial world – a world we know precious little about – but showcased here via raw elements and stark lines.

Shot in what looks like an automobile repair shop, or what we imagine such a thing to look like, a bevy of talent, including Catherine Deneuve, Sophie Turner, Riley Keough, Jaden Smith and Kevin Michael pose in Vuitton Autumn/Winter attire. Catherine Deneuve smoulders in that delightful polished leather coat which opened that memorable Louvre show earlier this year, while Riley Keough rocks that shearling jacket we all had our eyes on. Truth be told, we had our eyes on a lot of things from that show. Speaking on working with the fabulous Nicholas Ghesquiére, everyone had lots of lovely things to say, but the loveliest of all was perhaps Sophie Turner, who said “I’ve long been a big fan of Nicholas’ work, I love how his designs hint at the places or cultures that have influenced him for his collections each season…He also happens to be one of the kindest, most generous men I’ve ever met”. Get to the back of the queue Sophia, we loved him first.

louisvuitton.com

Shopping cart0
There are no products in the cart!
Continue shopping