In the words of Eve, “Who’s that boy? (La, la, la, la, la, la, la, la, la, la, la).” Liam Hemsworth is that boy. He looks, we think, like the test tube baby of The West Side Story’s Tony and Grease’s Danny Zuko. The actor and younger brother of Chris has been announced as the new face of the Diesel fragrance Only The Brave that L’Oreal launched yesterday. “The brave one is characterized by his strength, his determination and most of all his ability to live life bravely on his own terms. I think that Liam embodies these qualities,” said Andrea Rosso, creative director of Diesel’s licensing and son of Renzo. “I am happy to have him representing Only The Brave.” According to my sources (Diesel.com), the fragrance connects the warmth and masculinity of lemon and leather with the energy of amber and cedarwood. Apply it to your body and who knows, maybe you will become a stair-straddling seductor like Liam. Here’s hoping.
By Ted Stansfield