May 11, 2022 |
Back in February, Alessandro Michele made his return to Milan Fashion Week with a Gucci collab for the ages. Teaming up with sportswear juggernaut Adidas, the designer took a retro-inspired approach in fusing streetwear with sartorial refinement. A Gucci suit with Adidas three-stripes down the arm? Go on then!
A marriage of ready-to-wear, athletic garb and comfy leisurewear, get a closer look at the all-star link-up in the collection’s brand new campaign. Lensed by Carlijn Jacobs, models strike poses against colour-blocked backdrops, taking their cues from archival fashion catalogues. What have you got your eye on? Is it the Gucci x Adidas Gazelles? Or the tennis polos? How about the power suiting, graphic tees, double-branded bags, the lot?
Here’s where you need to listen. The collaborative collection will be released into the world June 7, via select Gucci stores, dedicated pop-up shops, as well as through the Adidas Confirmed App and gucci.com. Best get your alarms set now, this collection’s about to fly off the shelves quicker than you can say.
