The Olympic Games, according to theolympicgamescountdown.com, are 60 days, 10 hours, 59 minutes and 58 seconds away. Which, in turn, means you have 60 days, 10 hours, 59 minutes and 58 to perfect bulging lycra bodysuit look / shed half your body shape in order to not feel intense self-depreciation whilst watching muscled sportswear hunk/babe do such physical acts as swimming, running or whatever these things entitled “sport” involve. Ten Towers’ current slightly arousing sportswear inspiration comes from Mr Armani and his latest Olympian-inspired EA7 Emporio Armani campaign, Olympian because the the brand is the Official Outfitter of the Italian Olympic and Paralympic teams and all. Which, thinking about it, is lucky, because the Italians are quite likely to be aesthetically blessed enough to match Emporio Armani’s equally handsome clothing. According to the press release, the “heroic and luminous” campaign, photographed by Serge Guerand, shows models Pietro Boselli and Penny Lane “in tense and dynamic poses, caught in the act of releasing the full power of their bodies in an athletic gesture.” Oooft. And, whilst few of you will be blessed with such fine facial and bodily structure and Pietro and Penny, you too can attempt to emulate the look they so finely model because the EA7 collection will be available for purchase in Emporio Armani stores worldwide.
