Whether you’re lounging in Mykonos or living your best life via an Ibiza weekender bender, there seems to always be room for a touch of class, whatever your holiday choice. Thankfully, Dior’s summer capsule Dioriviera is going on a summer tour, with pop-ups opening throughout the season at the hottest holiday destinations.
As we dip out of the English rain and into warm Tuscany waters, there is no better time for Maria Grazia Chiuri to bring back the house’s beloved Toile de Jouy fabric into her summer collection. Depicting delicate scenes straight from the jungle, the pieces can be found amongst tigers in the shops too. Of course, not forgetting the nautical stripes that are also making appearances on new items such as swimsuits, pareos and hats – perfect for the emerald coasts. You’ll be making waves and catching the eye of the tall, dark and handsome members of the local yacht club. Porto Cervo, Forte Dei Marmi, Mykonos and Ibiza are the four locations the Dioriviera pop-ups are coming to this season.
Forgotten your beach bag? Dior has the ultimate answer. The Dioriviera tote bag for this season, which comes in red, black and blue, can now be customised in-store during the first half of July in the Tuscany pop-up. Jewellery creations by Victoire de Castellane, the Creative Director of the fine jewellery division at Dior, can also be added to your basket to capture the glistening rays of this summer season. But what is the point of making all that effort and no one noticing? To fix this dilemma, another exclusive these destinations offer are products printed with Forte Dei Marmi on the front, a serious upgrade on last year’s “I Love Ibiza” t-shirt. When sunbathing and drinking gets boring, shopping at Dior is the only other summer activity we’re looking for.
Dior pop-up shops featuring Dioriviera will be open till the end of the season in Porto Cervo, Forte Dei Marmi, Mykonos and Ibiza.