What does Dominic think of when he thinks about a beach hut? “Somewhere I’d like to be”. Yes, me too. But, no longer do you have to heave yourself down into some sort of mildly depressing coastal town, no, now the beach has come to a place mere streets away, easily escapable via public transport. Slash a cab. Not that you’ll want to though, because boutique of lovely bitties, Browns, have created five designer beach huts to celebrate summer. Now, this may prompt you to ask “what is a designer beach hut?” to which we would answer “a designer beach hut is a beach hut, dreamt up from the mind of a designer. A fashion designer, to be exact.” And you would ask, “which ones?” and we would say, “a fabulous selection box – from Mira Mikati, Tata Naka and Stella Jean to House of Holland and No21.” So that’s that. Beginning today at their South Molton Street store, where this morning “mouthwatering complementary granitas served to passers-by in flavours from pineapple to strawberry” (delish), shoppers will be able to purchase Browns new holiday collection, with “kaftans and hats from Mira Mikati and the newest footwear designs Maryam Nassir Zadeh.” Amongst much much more, obviously. So go forth, dear readers, and populate your wardrobe with beach-y bits. Enjoy over the next few weeks.
24-27 South Molton St, London W1K 5RD
