GARETH PUGH: ABSOLUT VODKA COLLABORATION

Us younger groundlings in the Tower that is Ten will testify to the fact that booze and fashion make an excellent combo. No seriously- you should have seen us last fashion week, leaving a trail of empty bottles (and in Tereza’s case weave) in our wake. So we’re rather excited by Mr. Pugh’s Absolut bottle re-design. Featuring his signature use of black geometry, little voddy seems to have sprouted a rather sharp looking pair of wings. Here’s hoping a few bottles will fly into the office. Fashion cupboard returns are thirsty work! Available from Harvey Nichols and Selfridges exclusively. It will look dead good on your mantle piece once finished. 

www.absolut.com

by Vincent Levy

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