COMME DES GARCONS: PLAY PERFUME
New range of frags is set for release from Comme TOMORROW! as I’ve just been kindly reminded by enthusiastic (who wouldn’t be) PR Imogen. As our nostrils are yet to have a sniff, I was about to request a press release to better understand the contents of this strikingly simple product. No need it seems. Scrolled down the message a little further, and almost in the form of a save the date, a capitalised list declares: ‘DESIGN BY NOT DESIGNING, NO DESIGN IS DESIGN, THE PROTOTYPE IS STRONG, ABSENCE OF CONCEPT IS CREATION.’ Bloody brilliant! What we do know is theres a RED PLAY, BLACK PLAY and GREEN PLAY, which in turn are sweet, peppery and fresh. Also know for certain we’ll be needing all three!
by Vincent Levy